Wealth is in the Eyes of the Prospect
by: Craig Friesen
If you do any browsing of online home business sites or Internet marketing, you will surely have seen this message is some shape or form: "quit your job and become wealthy working from home...let us show you how!" In fact, most of the people who will read this article may have promoted a product or home business opportunity with a similar sales line or a variation.
What many do not understand is that wealth can be defined in different ways. A dictionary definition of wealth is: 1. riches; large amounts of money or worldly possessions; 2. an abundance of anything.
Your typical advertisement promoting an online money-making opportunity focuses mostly on the first definition - a large bank account and luxury items to your heart's content.
Home business opportunities, on the other hand, tend to focus more on the 2nd definition. Here are several examples of how wealth is used as "an abundance of everything" in online marketing:
- quit your job / fire your boss (wealth = more independence and control)
- work at home / work from home (wealth = more time for family and self, with flexibility of schedule)
- earn extra income / need help paying the bills? (wealth = more discretionary income).
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Wealth is in the Eyes of the Prospect
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About The Author
Craig Friesen is a freelance writer and Internet marketer, living in rural Saskatchewan. Visit FreedomdreamR.net for business opportunities, webmaster resources and to sign up for the free business newsletter.
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